New Jersey’s gambling industry is on a hot streak, with the market once again surpassing the $600 million mark in a single month. Combined, the state’s nine casinos, two racetracks, and their partners secured a win of $606 million in July, a significant 10.7% increase compared to the same period last year. This remarkable achievement marks the second time this year that the total revenue has exceeded this impressive figure.
The state’s online gambling sector continued to lead the charge, setting a new revenue record of $247.3 million. This represents a substantial 26.6% jump from the previous year, highlighting the growing popularity of digital platforms. The GamblersGo team believes this trend will continue to gain momentum, as players increasingly turn to convenient and accessible online options.
While online gaming is a major driver of growth, Atlantic City’s physical casinos also showed strong performance. According to the state’s Division of Gaming Enforcement, these casinos collectively won $284.1 million from in-person gamblers, a 4.3% increase. This success is largely attributed to the continued popularity of newer establishments like Hard Rock Hotel & Casino Atlantic City and Ocean Casino Resort. However, it’s worth noting that seven other casinos saw their in-person revenue fall below pre-pandemic levels from July 2019, suggesting a shifting landscape within the industry.
Despite the surge in digital revenue, experts believe that the in-person experience remains vital, especially during the peak summer season. As James Plousis, chairman of the New Jersey Casino Control Commission, pointed out, in-person casino revenue for the first seven months of the year reached $1.66 billion, a figure not seen since 2013. The total gambling revenue of $3.92 billion for the same period is an all-time high, proving the market’s robust health.
Jane Bokunewicz, director of the Lloyd D. Levenson Institute of Gaming, Hospitality and Tourism at Stockton University, highlighted that July’s results beat out last August’s previous record, showcasing the appeal of the Atlantic City experience beyond just digital screens. The unique combination of in-person casino entertainment and the city’s famous beaches and boardwalk continues to attract visitors.
In terms of individual performance, Borgata led the way with $79.9 million in winnings, followed by Hard Rock and Ocean Casino Resort. Other well-known names like Tropicana, Harrah’s, and Caesars also had notable figures.
Sports betting contributed $74.8 million in July, bringing the total amount wagered this year in New Jersey to over $6.7 billion. The GamblersGo blog closely follows these trends to provide a comprehensive look at the ever-evolving gambling industry in the state.
